10/23/2025

GoFundMe Backtracks on Action to Launch Nonprofit Pages without Their Approval

They are making the pages opt-in only and will not display them in searches

Following outrage against recent action undertaken by GoFundMe, the company released this statement about its inappropriate behavior, about which OSAP shared with our members on Oct. 22, 2025 via a news post.

Their statement on LinkedIn:

At GoFundMe, our mission has always been to help people help each other. This mission extends to every nonprofit: we strive to connect nonprofits with new donors, empower supporters to give and fundraise, and enable communities to rally behind the causes they care about.

However, we understand clearly that our recent efforts with Nonprofit Pages have caused confusion, concern, and distraction from the vital missions of the very nonprofits we aim to support. We are very sorry for this and take responsibility for missing the mark. Trust is foundational to our work with nonprofits, and we are fully committed to rebuilding it through better communication, collaboration, and partnership. Rebuilding trust starts with action. After speaking with many nonprofit leaders and advocates, and listening carefully to members of our community, we are taking swift action:

Nonprofit Pages are now opt-in only: Moving forward, only nonprofits that opt-in to their Nonprofit Page and complete the verification process will have a public Nonprofit Page that is searchable on GoFundMe - making these Nonprofit Pages a completely opt-in experience. Nonprofit Pages for organizations that have not been claimed and verified will be removed. SEO will also be turned off by default. Nonprofits that opt-in to their Nonprofit Pages will gain enhanced visibility, control, and access to certain supporter data for fundraising and compliance purposes. Nonprofits can verify their pages and learn more here: support.gofundme.com/."*

To learn more, please select this link.

*Grammatical errors related to capitalization and punctuation were not rectified by OSAP.