Survey fatigue is real. And it's not just the survey — we're now dealing with "pre-survey fatigue." That's the moment of dread when you click the link, see 15 questions ahead and immediately close the tab. Once you get to the survey, recent scientific research shows that the more questions a survey asks, the more likely you are to skip questions.

For associations that rely on member input to improve programs, benefits, and engagement, this trend presents a challenge: How do you get meaningful feedback without burning out your audience?

Please select this link to read the complete article from Associations Now.